UNMATCHABLE MARKETING!

Google anounced some time ago that they will be starting a new advertising program that will be included into adsense where the affiliates will get paid on a CPA (Cost Per Action) basis. This seems to be an alternative to all the other big affiliate networks.

Publishers will have access to a list of affiliate programs where they will get paid for an action (sale or lead), that will be completed on the advertiser’s website.

This type of affiliate program will be great, I’m sure it will be a complete success for google, because this way the advertisers wont have to worry for the click fraud problem that it’s very often encountered in the Pay per click industry, even google cant control that type problem. And also the publishers will be paid on a more convenient way because they will get paid for the actual value that they are bringing. If they are sending only high quality visitors they will be rewarded, if they will send just junk clicks they will get nothing.

I will find this new google idea very challanging and I will try it both ways, as an advertiser and as a publisher, and I will give you some feed back on this.

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