In order to have a lot of visitors returning to your blog you must make it more userfriendly there are many ways you could do that:
1. The most important about a blog friendliness is the layout of the page, you can change this by using a wordpress template. All you have to do is surf for a cool template and you will have to install it afterwards, it’s simple it will take you just 5 minutes and after that it will certainly give a really great look to your blog. I will post here the link where you can download templates for your blog:
2. The second thing about a blog to be more friendly is to post links, people that are online love to surf from one page to another, and if you want to have a good blog you must let them surf, by posting cool links. And dont forget to hyperlink them. 
3. Another thing that you could do is bold some of the most important words that you write in every post that you make, this way it will easier for people to follow the essential of each post that you’ve made.
4. And the last thing that I can think of is: create posts that have video attached or that have photos attached. This will certainly make your website more interesting, for example if you are blogging about cats put a cool video with cats from youtube.com.
Good luck in creating a better weblog.
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