You are fan of viral marketing and the buzz on Internet? But you have evil to measure the effects of them?
Here a list of sites which will help you to measure the buzz on Internet. They were communicated to me per daN Goldstein, Professor in London Business School, at the time of the last TradeDoubler Summit:
- BuzzTracker, tools which goes scanner the blogs. Victim of its success, this tool was repurchased by Yahoo! (pledge of quality?)
- Sphere whose signature wants all to say “Connecting blogs and news”
- Tailrank which locates and publishes the last actu published in the blogosphere
- Techmeme
- and well on for exhaustiveness incomparable Technorati
To finish, a small very practical tool which makes it possible to gather in only one request the key indicators of a buzz: ekstreme.com. One finds there:
- The graph of popularity of Technoratti
- Analysis of the volume of research of the keyword on Google
- The number of articles tags with this key word
- The number of articles of blogs comprising this key word in question
- Favorites of Delicious comprising this key word
It’s a pity that this last agregated not, for the buzz in vidéos, the number of views on YouTube and Dailymotion.
NB: Obviously, of many paying solutions are available near agencies of digital marketing, but the matter of this article is well to propose accesibles solutions with all.
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